Channel X Ships New Release Across Its Enterprise Retail Stack

June 2026: Channel X introduced a new wave of platform features aimed at reducing friction between wholesale programs and consumer storefronts on a single backbone.

Leadership positioned the milestone as part of a multi-year investment in commerce infrastructure rather than a one-off feature drop.

Channel X, part of 1st Choice Holdings, provides retail infrastructure spanning logistics, marketplace, procurement intelligence, and partner workflows. Channel and alliance teams used the moment to align joint account planning with top retailers.