Channel X Unveils Product Enhancements for B2B and B2C Programs

January 2023: Channel X delivered a product milestone that emphasizes performance, clarity of roles, and operational visibility for network participants.

Leadership positioned the milestone as part of a multi-year investment in commerce infrastructure rather than a one-off feature drop.

Channel X, part of 1st Choice Holdings, provides retail infrastructure spanning logistics, marketplace, procurement intelligence, and partner workflows. Channel and alliance teams used the moment to align joint account planning with top retailers.