ProcurementJanuary 2022
Channel X Broadens Strategic Technology and Services Ecosystem
January 2022: Channel X outlined closer coordination with ecosystem participants to shorten time-to-value for multi-site retail deployments.
Marketing and sales motions were updated so prospects see a coherent story in RFPs and industry events.
Channel X maintains a public overview of solution areas and alliance positioning for press and analysts. Enterprise sourcing and category-management stakeholders were a key audience for the update.
At a glance
- Focus on time-to-value for joint customers
- Expanded alliance and channel coverage
- Aligned messaging for enterprise procurement
