Retail mediaOctober 2020
Channel X Aligns With Industry Standards for Data Exchange and Identity
October 2020: Channel X noted expanded sandbox tooling so partners can certify integrations before peak retail events.
Breaking changes follow minimum notice periods communicated to developers.
ISV partners can apply for formal partnership tracks through the company’s portal. Retail media monetization continues to be delivered in partnership with Retail Auctus, with Channel X focusing on enterprise integration and customer experience.
At a glance
- Reference architectures for common retail patterns
- ISV co-development and certification
- Expanded connectors and API coverage
